MMS Tag

WASPA (Wireless Application Service Providers’ Association) is an independent, non-profit organisation, representing the interests of organisations providing mobile application services in South Africa.

With Version 12.0 of the WASPA Code of Conduct which was recently ratified, we believe the most notable change to be within section 13.3 – which relates to WAP Push messages.

Multimedia Solutions service of checking active mobile phone numbers before sending out a campaign not only provides companies with a cost saving benefit, but also enables companies to update their customer contact information. Eddie Groenewald, Multimedia Solutions CEO, says companies supply their database of numbers which is then “scrubbed” to check which numbers are active and which numbers are inactive.